New Arrivals

<ul><li>Dramatically boosts shine and softness</li><li>Controls frizz for smoother hair</li><li>Strengthens and reduces breakage</li><li>Heat Protection up to 450°f, UV Protection & detangles hair</li></ul>

<ul><li>Helps maintain hair integrity, softness and shine</li><li>Reverse hair damage and strengthen</li><li>Visibly healthier hair every wash</li><li>Heat protection up to 450°f, UV protection, softens & detangles hair</li></ul>

<ul> <li>Relinks disulfide bonds in curly hair to help revive the natural curl pattern</li> <li>Humidity-resistant formula for flexible all-day hold and 72-hour frizz control*</li> <li>Instantly defines, shapes and revives curls with a touchably soft, bouncy, high-shine finish</li> <li>3X greater curl retention*</li> </ul> <ul>*Clinically proven</ul> <p>&nbsp;</p> <p>&nbsp;</p>

<ul><li>Professional 3-step curl treatment to repair, strengthens and enhance all curl types</li> <li>Controls frizz through 15 washes</li> <li>Hydrates & seals in moisture for softer curls with shine</li> <li>Weightlessly shapes, defines and enhances the natural curl pattern</li> <li>Suitable for all wavy, curly and coily hair types</li></ul>

<ul><li>Formulated with patented Olaplex Bond Building Technology</li><li>No.3: Repairs and strengthens in as little as 3 minutes</li><li>No.4 & 5: Hydrates, softens, results in visibly healthier hair</li><li>Repairs damaged hair, strengthens, and protects on a molecular level by relinking broken disulfide bonds</li><li>Ideal travel sizes</li></ul>